I feel like I'm wasting time by going out and creating backlinks for a new page to increase page authority, especially when I've already got the domain link for domain authority.
In your opinion, how important is it to go out and create back links for a page? - am I wasting time I could be using towards creating more great content?
Shannon Peel
Telling Stories about Women
MarketAPeel
Category: SEO Tactics
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How good is my page?
Hello I've been using moz for a while, using the tools to try and best optimize our pages, I'm curious to see if we're missing anything blatant or if you have any little tips. Any feedback would be greatly appreciated. Here is one of our most popular pages:
| JamesDavison
https://www.longstonetyres.co.uk/classic-car-tyres/jaguar/e-type.html Cheers.0 -
Track SEO performance for specific sub-directories
How can i track performance metrics for a group of subdirectories.
| Miradoro
I.e
domain.com/de/en_uk
domain.com/de/de_de
domain.com/at/en_uk
domain.com/at/de_de0 -
Domain migration goes wrong. I have a few quesitons.
So I did a domain migration 4-5 months ago, lost about 70-80% of the traffic and I still couldn't recover the traffic. Redirected everything 1:1 Updated internal links Triggered change of address in GSC Monitoring the server logs (everything is perfect) Uploaded the old sitemap with the old URLs What happened/ what have I noticed so far: Almost all URLs have been indexed on the new domain New content on the new domain is indexed in a matter of few hours There's only one particular page that still appears as "Crawled and indexed" on the old domain and still receives traffic. I tried to request the manual indexing so Google could figure out the page has been redirected but nothing has changed. I think this is a sign Google hasn't finished the domain migration process? Most WEBP images appear as "Crawled - currently not indexed" on the old domain. Shouldn't they appear as "Page with redirect"? The new domain is ranking pretty well on a bunch of keywords (they're like 2-3% of the total page count) while the rest of 97% of pages haven't appeared not even in the top 200 results (these pages don't receive a single impression) Google acts a bit strangely on crawling the old domain. He keeps crawling the category pages over and over again (sometimes I see 20-30 crawls on a single category page in a single day) while the inner pages and images are rarely crawled. Like I see 4-5 crawls on images per day maximum. The traffic and number of rankings keywords haven't changed a bit after the last Google updates. Does this indicate that we haven't been impacted by them? So any suggestions on what else can I do to find out the reason why the website hasn't recovered? My guesses are: The process is still not finished (unlikely since it already passed 4-5 months) There's a technical error that I can't find (again, unlikely since I see nothing strange in the logs that'd indicate Google has problems fetching the site) Someone did something nasty (like blasting the website with backlinks or copying the content) that hindered the process? I see a couple of sites made in a language I can't read that literally copy and translate the content from my website and publish on theirs with the canonical URL my website URL. Also, two sites cloned mine after the migration but I managed to eliminate them in time. I had a lot of spammy backlinks on the old domain that have been automatically generated on the ranking pages over a few years. I haven't disavowed them because Google claimed they can identify and eliminate them. Now all those backlinks have instantly moved to the new domain which could put Google in panic mode and lower its trust in our website. Should I disavow them? Please any help is highly appreciated.
| Anna332120 -
Refund
I was charged for a subscription but I’ve tried to cancel several times. I need help with a refund.
| PerceptionDB0 -
How to Get a New Organic SERP Image Pack
I have been doing a little on-page SEO on our site today and came across the following images embedded within organic SERPs, please see the screenshot. Obviously the users eye is drawn to these and therefore they are likely to result in more clicks. It would be great to know what they are called and how to go about getting these for our own results? If we managed to implement these across our site it would make a big difference for us, as working in the travel space, images are so strong when painting a picture of the destination. Thanks
| wildernessscotland
Ben 0073280b-3daa-4558-b5fd-3cbde422d623-image.png0 -
How to rank a website in different countries
I have a website which I want to rank in UK, NZ and AU and I want to keep my domain as .com in all the countries. I have specified the lang=en now what needs to be done to rank one website in 3 different English countries without changing the domain extension i.e. .com.au or .com.nz
| Ravi_Rana0 -
Unsolved Site showing up in Google search results for irrelevant keywords
Hi there, one of my client's sites is showing up in Google search results / getting a lot of site traffic from keywords that while very close to words we're actually trying to target on the site, are irrelevant for the client and their site content. Does anyone have ideas of how to address this?
| Tunnel70 -
Should I split long form content?
I have quite a long content on my site. By length I mean around 8000-9000 words. I optimized it to cover almost all searches related to a topic. But this length makes me uneasy for some reason. I do not think that users will find what they are looking for in such a long content. However, I don't want to neglect the SEO aspect of the content. I can talk about something like this without sharing the keywords completely: Title + for girls Title + for boys Title + for kids Title + for girlfriend Title + for boyfriend Title + for students As I said, in the current situation, these are all sub-headings (H2) of 8000-9000-word content. When I make a separate content for each of them, I can bring them all closer to 1500-2000 words. However, I am undecided whether this is the right step in terms of SEO and content optimization. What are your views?
| mozasea0 -
Does Wordpress have an edge when it comes to SEO
I am here to know does WordPress provide an edge to rank your website or blog pages some extra layer of profit to gain organic traffic from google search engine. I have seen many people has started there website from word-press and later on move to PHP or own website building with the available tools in the markets. If anyone has knowledge about it please do share your thoughts on above query.
| praveenyadav0915
Thanks0 -
Search Console Missing field 'mainEntity'
Hello,
| spaininternship
I am with a problem, in my site I added a faq with schema structure (https://internships-usa.eu/faq/). But is appearing the following problem in Search Console:
Missing field 'mainEntity' ["WebPage","FAQPage"],"@id":"https://internships-usa.eu/faq/#webpage","url":"https://internships-usa.eu/faq/","name":"Help Center - Internships USA","isPartOf":{"@id":"https://internships-usa.eu/#website"},"datePublished":"2022-05-31T14:43:15+00:00","dateModified":"2022-06-01T08:07:13+00:00","breadcrumb":{"@id":"https://internships-usa.eu/faq/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://internships-usa.eu/faq/"]}]}, What do I have to do to solve this?0 -
Multiple URLs from One Domain on Page 1
Is it possible (and if it is possible, how difficult is it) to get multiple URLs from the same domain name to be indexed on the first page of Google for the same keyword or phrase? Assuming each URL has significantly different content of course... Context: A large real estate brand has 6 franchise offices in the same city. Each office has its own listing/landing page on the parent brand website. Each franchise owner wants their page on the website to rank for the term 'Christchurch real estate'. The homepage of the parent brand website currently ranks on the first page of Google for this search term, but none of the franchisee pages do. So my question is: with the right unique content on each franchisee page, supported by quality backlinks to each of the different offices, is it possible to get multiple franchisees listed on the first page of Google given that ultimately the 6 URLs are all attached to the same domain name? (And, if so, do you have any hot tips you can share to assist me on this uphill battle?)
| BeKonstructive0 -
Clever Way To Increase Organic Search Traffic To News/Magazine Websites
Hi fellow Mozzers... I've been asked to increase organic search (SEO) traffic to a news/magazine style website. All the website consists of is regular news articles within a specific niche. It is also already listed on Google News. I know we can improve any on-page tactics, such as optimising the article webpages, internal linking, improving the navigation and adding breadcrumbs etc. But what about off-page? They want us to work on backlinks to the site, which we can do for the homepage to improve the domain authority. But there's no point on increasing backlinks to the individual news articles, as they have a very short life span, and are not evergreen. Perhaps it's a good idea to increase backlinks to the category pages? But there are no real keyword opportunites on these pages. Can anyone recommend a clever SEO strategy to increase SEO traffic to a news style website? The site can be found at https://tinyurl.com/2p9arrwz Best wishes. Many thanks for any replies in advance 🙂 Lee.
| Webpresence0 -
Should we remove a keyword from the base URL?
We have a client that we are rebuilding their website and they are thinking about dropping one word from the current base URL. That particular word is one of the keywords we are trying to rank for. Do you think that because one of our keywords is in the current domain name that it would be a mistake to change it to just the brand name without the extra keyword added on?
| grayloon2 -
Low Metrics - High Rank
I've recently been confused by a marketplace that appears to have significant traction (500K) despite having a very low DR (46). Has anyone experienced something similar and been able to attribute this?
| MarketGrowth0 -
Inconsistent NAP / Space in Street Name
I have an issue with an address. Some sources use a space in it, others do not. For example:
| pg181
'123 Blue Berry Road' is recognized by Google, various other sites and Google will correct the search if not using the space. '123 Blueberry Road' is recognized by the USPS. To make things more complicated, the road is split between 3 towns. 1 of which is recognized by Google as the proper usps validated 'Blueberry Road' And as if it couldn't get even more complicated than that, the address is recognized by USPS as a different town than the location is actually in or taxed as. But that's not really the problem, because everyone agrees that the wrong town is how USPS recognizes it and that will be that. It's just the space that is the issue. How much of an affect will this have either way I go with it? Thanks in advance!0 -
Unsolved SEO And Digital Marketing Training
Hi Everyone, I have a basic SEO and Digital Marketing knowledge and looking for a course /training which will teach me step by step SEO and tools need to use with hand on training. I have a website (https://gemslearninginstitute.com/) which I need bring in Google Packs and on the first page of Google. I have attended a few courses but none of them offered in depth knowledge with hands on training so whatever I do it is not producing results. Thanks
| fslpso0 -
How can I make a list of all URLs indexed by Google?
I have a large site with over 6000 pages indexed but only 600 actual pages and need to clean up with 301 redirects. Haven't had this need since Google stopped displaying the url's in the results.
| aplusnetsolutions0 -
Plagiarized Site Effecting Google Rankings
Can someone provides insights on a de-indexing example? I have gone through the depths of Google lack of support and requesting duplicate content flags, so no avail. Here's the scenario: Client had a competing SEO provider try to earn his business. In doing so, he copied word for word our blog that we have been producing content on over the last 5 years. He also integrated Google reviews in the structured data on this new URL. Well, fast forward 1-2 months later, our rankings started to drop. We found this 100% plagiarized site is taking away from our keyword rankings on GMB, and is no and Google search, and our site GMB is now only displaying on a branded name search as well as our search traffic has dropped. I have identified the plagiarized, duplicated content, being tied to our GMB as well, as the source of the problem. Well, I finally obtain ed control of the plagarized domain and shut down the hosted, and forwarded the URL to our URL. Well, Google still has the HTTS version of the site indexed. And it is in my professional opinion, that since the site is still indexed and is associated with the physician GMB that was ranking for our target keyword and no longer does, that this is the barrier to ranking again. Since its the HTTPS version, it is not forwarded to our domain. Its a 504 error but is still ranking in the google index. The hosting and SSL was canceled circa December 10th. I have been waiting for Google to de-index this site, therefore allowing our primary site to climb the rankings and GMB rankings once again. But it has been 6 weeks and Google is still indexing this spam site. I am incredibly frustrated with google support (as a google partner) and disappointed that this spam site is still indexed. Again, my conclusion that when this SPAM site is de-indexed, we will return back to #1. But when? and at this point, ever? Highlighted below is the spam site. Any suggestions? Capture.PNG
| WebMarkets0 -
Spam on Google SEO
Do you know any good tips to reduce spam and if spams have an on google ranking?
| easyjobber0 -
Google Search Console - Excluded Pages and Multiple Properties
I have used Moz to identify keywords that are ideal for my website and then I optimized different pages for those keywords, but unfortunately rankings for some of the pages have declined. Since I am working with an ecommerce site, I read that having a lot of Excluded pages on the Google Search Console was to be expected so I initially ignored them. However, some of the pages I was trying to optimize are listed there, especially under the 'Crawled - currently not indexed' and the 'Discovered - currently not indexed' sections. I have read this page (link: https://moz.com/blog/crawled-currently-not-indexed-coverage-status ) and plan on focusing on Steps 5 & 7, but wanted to ask if anyone else has had experience with these issues. Also, does anyone know if having multiple properties (https vs http, www vs no www) can negatively affect a site? For example, could a sitemap from one property overwrite another? Would removing one property from the Console have any negative impact on the site? I plan on asking these questions on a Google forum, but I wanted to add it to this post in case anyone here had any insights. Thank you very much for your time,
| ForestGT
Forest0 -
Unsolved Are my local pages watering down my website?
We operate in multiple cities, and for a number of years, have (mostly successfully) targeted each city with its own landing page. But lately Im seeing these pages drop in rankings, If I ignored SEO tactics, and designed the site based on what I think would be most useful/helpful to people viewing the website, I would not have any location landing pages. I would have one strong page (eg, probably the home page), that says "and we operate in the following locations..." and then list them off. The thing is, I dont really think these location specific landing pages have ever offered any real value to someone searching, other than just making it clear that we operate in their area (which doesn't need a landing page to make that clear). They're basically variations of each other, key word adjusted for the location - done for the purpose of ranking locally. I mean, that sounds like spam. But all the research says that I need landing pages for each location. My question: What would happen if I built one new page, and listed all the locations clearly on that page, and then 301 redirect the existing location landing pages to the new, single page. Would I fall of the cliff?
| blitzna1010 -
Missing Meta Description
I am fairly new to using Moz and I have just recently ran a custom report, a "Full Site Audit". On this report it has pulled up a particular area that I have a question about, please see below. Missing Description
| NicheOff
In this area it says that there are 76 pages with missing descriptions. the majority of these pages are duplicated pages, of the Homepage, that were created to help put us first on Google when searching for Office/Furniture/IT suppliers in a certain city. (i.e. Halifax, Leeds, etc)
These additional pages were created by a third-party. In order to sort out these "Missing Descriptions", what would you advise we do when filling in the Meta Descriptions?0 -
Collections or blog posts for Shopify ecommerce seo?
Hi, hope you guys can help as I am going down a rabbit hole with this one! We have a solid-ranking sports nutrition site and are building a new SEO keyword strategy on our Shopify built store. We are using collections (categories) for much of the key product-based seo. This is because, as we understand it, Google prioritises collection/category pages over product pages. Should we then build additional collection pages to rank for secondary product search terms that could fit a collection page structure (eg 'vegan sports nutrition'), or should we use blog posts to do this? We have a quality blog with good unique content and reasonable domain authority so both options are open to us. But while the collection/category option may be best for SEO, too many collections/categories could upset our UX. We have a very small product range (10 products) so want to keep navigation fast and easy. Our 7 lead keyword collection pages do this already. More run the risk of upsetting ease/speed of site navigation. On the other hand, conversion rate from collection pages is historically much better than blog pages. We have made major technical upgrades to the blog to improve this but these are yet to be tested in anger. So at the heart of it all - do you guys recommend favouring blog posts or collection/category pages for secondary high sales intent keywords? All help gratefully received - thanks!
| WP332 -
Shopify SEO - Collection or Blog post for ecomm seo?
Hi Moz folks, would love your thoughts on benefits of Shopify collection pages v blog posts for ranking secondary shopping keywords not suitable for existing shop pages - all help gratefully received, we are going down a rabbit hole on this one and need some sanity! So, we’re updating our site which already has a reasonable seo foundation and are looking to rank better for key shopping search keywords in our space (d2c sports nutrition). My question is should we prioritise store collection pages (category pages in Shopify terms) or blog posts for some of the main keywords not already covered by our core in-store collections/categories? Priority keywords already covered are things like protein powders, protein bars, energy drinks, etc. As context, we have a small product catalogue (10 products) and for easy navigation on site have these grouped into 7 collections/categories in the main menu and available from the homepage. All are quality high volume and high intent shopping keywords for our business. The secondary terms we are now looking to add content for are things like marathon nutrition, vegan sports nutrition, etc so now need to choose if we create product collection pages for these, or use blog posts to do the work. The advantage of collections, we believe, is that Google is likely to prioritise these in search. The disadvantage from a UX point of view is that more categories in store could make our simple and clear product range (10 products only) look complex or repetitive. Conversely, a blog post removes any UX confusion with too many categories, but we have a conversion rate issue with our blog. It performs well in search, but conversions are poor. We have addressed this with a new keyword targeting strategy and blog customisation, but we have yet to test this so while in theory it should work well, we do not know for certain. In summary: we want to rank key shopping keywords beyond our core ones we have - would you advise we use blog posts or product collection pages? All help gratefully received - thanks! Warren
| WP330
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