How good is my page?
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Hello I've been using moz for a while, using the tools to try and best optimize our pages, I'm curious to see if we're missing anything blatant or if you have any little tips. Any feedback would be greatly appreciated.
Here is one of our most popular pages:
https://www.longstonetyres.co.uk/classic-car-tyres/jaguar/e-type.htmlCheers.
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Hi Stephedwa
It looks like you're doing fine with the basics, so it'd take a lot more familiarity with your site to make decent suggestions.
As with the other example in this thread, I can only suggest the first few things I notice when glancing at the page.
And similarly, this page seems to go after what I guess are a few different intents:
- Jet Ski Hire prices - a price list / FAQ style intent
- Jet Ski Hire - an intent to hire a jet ski
- Jet Ski Experience - an intent to have more of a guided / supported experience, perhaps for someone who has never driven a jet ski before
Even the title mixes and matches on these, it's likely that dedicated content for each intent would do better and feel less keyword stuffed.
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@Tom-Capper
Hey Tom!
That is the one I was looking for, so I am asking here instead of making a new post.I have been using MOZ for some time but still, need to become more familiar with some of its tools. Can you Please look at one of the best-designed pages of our site: https://playhardjetskihire.com.au/jetski-hire/ and suggest other steps to make it more user-friendly and optimized.
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That's a nice site, and those are beautiful cars!
Two main ideas come to mind for me looking at this page - and they're both ideas, not recommendations. You should test, cautiously.
The first is that your sitewide navigation is fairly light. You say this is one of your most popular pages, but there is no sitewide link. Perhaps a small drop-down top-nav would help?
The second is that this page seems to muddle intents - it's a commercial page, sellng E-type tyres. But it also contains a wealth of information, written in verbose prose. Above the fold on my laptop, I can't even see that it's possible to browse tyres on this page. Whilst I understand the need to have some copy and information on commercial pages so they don't end up too thin, perhaps you could consider splitting it out - on the commercial page, feature the most specific and pertinent information to a buyer, in easily digested form. On a separate "E-type tyre buying guide" page, feature the more elaborate information. As I say - just an idea.
I also notice what I think is an attempt to occasionally use American spellings (tire) - I think Google sees through this kind of thing these days, and your buyers will expect to see a consistent spelling.
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