How good is my page?
-
Hello I've been using moz for a while, using the tools to try and best optimize our pages, I'm curious to see if we're missing anything blatant or if you have any little tips. Any feedback would be greatly appreciated.
Here is one of our most popular pages:
https://www.longstonetyres.co.uk/classic-car-tyres/jaguar/e-type.htmlCheers.
-
Hi Stephedwa
It looks like you're doing fine with the basics, so it'd take a lot more familiarity with your site to make decent suggestions.
As with the other example in this thread, I can only suggest the first few things I notice when glancing at the page.
And similarly, this page seems to go after what I guess are a few different intents:
- Jet Ski Hire prices - a price list / FAQ style intent
- Jet Ski Hire - an intent to hire a jet ski
- Jet Ski Experience - an intent to have more of a guided / supported experience, perhaps for someone who has never driven a jet ski before
Even the title mixes and matches on these, it's likely that dedicated content for each intent would do better and feel less keyword stuffed.
-
@Tom-Capper
Hey Tom!
That is the one I was looking for, so I am asking here instead of making a new post.I have been using MOZ for some time but still, need to become more familiar with some of its tools. Can you Please look at one of the best-designed pages of our site: https://playhardjetskihire.com.au/jetski-hire/ and suggest other steps to make it more user-friendly and optimized.
-
That's a nice site, and those are beautiful cars!
Two main ideas come to mind for me looking at this page - and they're both ideas, not recommendations. You should test, cautiously.
The first is that your sitewide navigation is fairly light. You say this is one of your most popular pages, but there is no sitewide link. Perhaps a small drop-down top-nav would help?
The second is that this page seems to muddle intents - it's a commercial page, sellng E-type tyres. But it also contains a wealth of information, written in verbose prose. Above the fold on my laptop, I can't even see that it's possible to browse tyres on this page. Whilst I understand the need to have some copy and information on commercial pages so they don't end up too thin, perhaps you could consider splitting it out - on the commercial page, feature the most specific and pertinent information to a buyer, in easily digested form. On a separate "E-type tyre buying guide" page, feature the more elaborate information. As I say - just an idea.
I also notice what I think is an attempt to occasionally use American spellings (tire) - I think Google sees through this kind of thing these days, and your buyers will expect to see a consistent spelling.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Monitor on page changes
Is it possible to monitor on page changes with Moz? Let's say the description of product x is changed, I would know somehow. It could be title, image, meta desc, etc.
Product Support | | Displetech0 -
Escort directory page indexing issues
Re; escortdirectory-uk.com, escortdirectory-usa.com, escortdirectory-oz.com.au,
Technical SEO | | ZuricoDrexia
Hi, We are an escort directory with 10 years history. We have multiple locations within the following countries, UK, USA, AUS. Although many of our locations (towns and cities) index on page one of Google, just as many do not. Can anyone give us a clue as to why this may be?0 -
Unsolved SEO And Digital Marketing Training
Hi Everyone, I have a basic SEO and Digital Marketing knowledge and looking for a course /training which will teach me step by step SEO and tools need to use with hand on training. I have a website (https://gemslearninginstitute.com/) which I need bring in Google Packs and on the first page of Google. I have attended a few courses but none of them offered in depth knowledge with hands on training so whatever I do it is not producing results. Thanks
SEO Tactics | | fslpso0 -
Solved how to do seo audit
hello . i am a user that runs parsp website . i really need to know how to run a site audit to keep my job clean and my site works well ! i need help and i am a newbie in this job . thanks moz !
Moz Tools | | valigholami13861 -
Google Search Console - Excluded Pages and Multiple Properties
I have used Moz to identify keywords that are ideal for my website and then I optimized different pages for those keywords, but unfortunately rankings for some of the pages have declined. Since I am working with an ecommerce site, I read that having a lot of Excluded pages on the Google Search Console was to be expected so I initially ignored them. However, some of the pages I was trying to optimize are listed there, especially under the 'Crawled - currently not indexed' and the 'Discovered - currently not indexed' sections. I have read this page (link: https://moz.com/blog/crawled-currently-not-indexed-coverage-status ) and plan on focusing on Steps 5 & 7, but wanted to ask if anyone else has had experience with these issues. Also, does anyone know if having multiple properties (https vs http, www vs no www) can negatively affect a site? For example, could a sitemap from one property overwrite another? Would removing one property from the Console have any negative impact on the site? I plan on asking these questions on a Google forum, but I wanted to add it to this post in case anyone here had any insights. Thank you very much for your time,
SEO Tactics | | ForestGT
Forest0 -
Unsolved Are my local pages watering down my website?
We operate in multiple cities, and for a number of years, have (mostly successfully) targeted each city with its own landing page. But lately Im seeing these pages drop in rankings, If I ignored SEO tactics, and designed the site based on what I think would be most useful/helpful to people viewing the website, I would not have any location landing pages. I would have one strong page (eg, probably the home page), that says "and we operate in the following locations..." and then list them off. The thing is, I dont really think these location specific landing pages have ever offered any real value to someone searching, other than just making it clear that we operate in their area (which doesn't need a landing page to make that clear). They're basically variations of each other, key word adjusted for the location - done for the purpose of ranking locally. I mean, that sounds like spam. But all the research says that I need landing pages for each location. My question: What would happen if I built one new page, and listed all the locations clearly on that page, and then 301 redirect the existing location landing pages to the new, single page. Would I fall of the cliff?
SEO Tactics | | blitzna1010 -
Will amp be effective in 2022?
Will AMP be effective in 2022? I am thinking of using AMP on my website since Core Web Vitals has become a ranking factor. For mobile devices, I guess AMP would be a good option to align with the Core Web Vital update.
Algorithm Updates | | Yash20020 -
Pages with Duplicate Content Error
Hello, the result of renewed content appeared in the scan results in my Shopify Store. But these products are unique. Why am I getting this error? Can anyone please help to explain why? screenshot-analytics.moz.com-2021.10.28-19_53_09.png
Moz Pro | | gokimedia0