Keyword Research Tools & Resources

The SEO Keyword Research Master Guide - Chapter 7

Winning SEO

Last Updated: May 25, 2021

Congratulations! You've made it this far. At this point, your keyword research game is strong.

But the journey has only just begun.

SEO literally starts with keyword research, but keyword research never ends. As you grow your content, optimize your pages, and continually reevaluate your strategy, your keyword research process will continue to pay dividends.

So here, we've gathered some of our favorite tools, resources, and reading materials to help you succeed along your journey.

1. The Keyword Research Cheat Sheet [Free Download]

Need a quick overview of everything we've covered in this guide? We've assembled the quick basics for you to download, print, share, or even tape on your wall!

Keyword Research Cheat Sheet

Get the Cheat Sheet

Get your free copy of the Keyword Research Cheat Sheet now.

2. Keyword research tools

Here's a handy list of every tool mentioned in this guide.

1. Keyword Explorer - Moz's own keyword research tool extraordinaire with over 500 million keyword suggestions along with metrics like Keyword Difficulty, monthly volume, and more.

2. Answer the Public - Good tool for expanding your keyword lists and discovering question-type search queries for your seed keywords.

3. Google Keyword Planner - Google's own keyword research tool is heavily weighted towards commercial keyword placement, but it still offers some unique data.

4. Google Search Console - Search Console gives you a wealth of intelligence about the keywords sending you actual search traffic.

5. Google Trends - Another Google tool that provides interesting insights and related queries for any keyword, Google Trends will even show you historic keyword data and break interest down by geographic region.

6. Extract People Also Ask Phrases in Google - Quick little Chrome addon that helps you extract People Also Ask phrases for any Google search query.

7. MozBar - Our favorite Chrome extension provides advanced on-page keyword suggestions for any live page.

8. SEO Ngram Keyword Tool - This nifty free tool allows you to extract Ngrams from your keyword lists. See Chapter 4 for more.

3. More good keyword research resources

4. Free trial of Keyword Explorer [100% free]

If you're ready to take your learnings to a new level, and try out the all the keyword research techniques mentioned in this guide, get 100% access to Keyword Explorer with a free, 30-day trial.

Keyword Explorer Free Trial

The trial gives you access to every report, metric, and suggestion mentioned in this guide, as well as full access to other Moz Pro tools including Link Explorer, Moz Bar Premium, and more.

Take a free trial

Try out your new knowledge and build a complete keyword strategy in less than 30 days — free!