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Reverse Engineering Google's Local Search Algorithm

Presented by Dan Leibson on July 12, 2016

What factors really influence local SEO? In an attempt to reverse engineer Google's Local Search Algorithm, Dan Leibson of Local SEO Guide conducted one of the largest-ever statistical studies of local search ranking factors, studying the effect of over 100 factors on the rankings of 15,000 local businesses in a hundred different metros. Dan walks through the results and shows which local SEO tactics can really move the needle, and are worth your and your team's time and resources.

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