International SEO

International SEO is the art of making sure that your site ranks well in countries and languages where you actually do business. Common signals used to target your site are ccTLDs (which indicate what country a site is based in) and hreflang tags (which indicate language and sometimes region when a language varies by region).

Below you'll find the most recent posts from the Moz Blog. In addition, we've selected a few quality resources that deserve particular attention.

Learn About International SEO : What are the factors that influence international SEO rankings? Our free learning center gets you started in the right direction.

The International SEO Checklist : Dot all the "i"s in "international" with this handy checklist from Aleyda Solis.

The Guide to International Website Expansion: Hreflang, ccTLDs, & More! : If you're expanding your online business into international markets—or audiences—this is the guide you need.

How to Build Links for International SEO : You probably need links to rank with international SEO, but getting those links can be a different game. This webinar from Aleyda Solis shows you the basics.

International SEO Best Practices : Want a quick introduction to the basics of international SEO? Find all the terminology and technical considerations in our learning center.

Most Recent Articles on International SEO

How to Get Quick Results With SEO Sprints: The DriveSafe Case Study
Christopher Hofman Laursen

How to Get Quick Results With SEO Sprints: The DriveSafe Case Study

Currently, many businesses face challenging times and are moving their SEO budget to disciplines which offer quicker wins. But you can also create instant results with SEO: SEO sprints consist of five steps, and they can be performed on a small budget inside a short period. The learnings from one SEO sprint are passed on to the next one, so you can reuse what worked efficiently.

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An Open-Source Tool for Checking rel-alternate-hreflang Annotations
Tom Anthony

An Open-Source Tool for Checking rel-alternate-hreflang Annotations

With the increasing number of SEO directives and annotations available, and the ever-changing guidelines around how to deploy them, it is important to automate whatever areas possible. In this blog post I'm going to share an open source Python library which makes it easy to read the hreflang entries from a page and identify errors with them.