Moz DA is not increasing
-
Hey my website best offset smokers under $1000 is not increasing DA. is there anyway to increase the DA currently its DA is 8
-
If you want to increase domain authority use these backlinks
-
Great question!
Domain Authority in Link Explorer and the Links section of your Moz Campaign correlates with Google rankings to give you an accurate representation of a sites's ranking power.
To understand how to improve DA (Domain Authority) it can help to get some insight into how we gather our data, which I'll include below. Sorry in advance for the long message!
To calculate DA, we index the web by following links using a crawler. Our crawler is built on a machine-learning based model that is optimized to select pages like those that appear in our collection of Google SERPs. We feed the machine learning model with features of the URL like the backlink counts for the URL and the PLD (pay-level domains), features about the URL like its length and how many subdirectories it has, and features on the quality of the domains linking to the URL and PLD. So, it's not based on any one particular metric, but we're training the crawler to start with high-value links.
In terms of improving your Domain Authority, with the information above in mind, it's best to look at both your on-page SEO to make sure you've covered the basics. Then you also want to look at your off-site SEO and building more links to your site. There are lots of different areas of Link Building to explore, from patching up broken links, improving your internal link profile, and good ole' fashioned content creation.
Here is a great video by our founder Rand which goes over some easy link building tactics to get you started.
I hope that helps to start you off!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
In Moz Campaigns, how are competitor domains tracked if they redirect their site?
Hello! One of our competitors (Company A) that we've tracked in Moz for a long time recently merged with another company (Company B) and redirected their whole site to Company B's site. Will our competitor tracking still work as-is? Or do we need to make an adjustment? I'm reluctant to delete Company A from our competitor tracking, because we will lose all of that data. But if all of the keywords are slowly going to drop off as Google starts showing Company B results only, it may be the only option. Any help is appreciated! Thanks!
Moz Bar | | PrimeFoodTeam0 -
Will Removing or Disavowing Toxic Links Improve MOZ Domain Authority?
The vast majority of the 140 domains that link to our website are very low quality directories or and other toxic links. Only about 20-30 domains are not toxic (according to Link Research Tools confirmed by out manual inspection of these links). Would removing some of these links improve of MOZ Domain Rank? What if we cannot remove them, can NOZ detect a disavow file? In general would improving the ratio between good quality and poor quality links improve domain authority? Thanks,
Moz Bar | | Kingalan1
Alan2 -
Current Title is short but Moz show error that Title is Too Long
Hello, The current title of an article is of 30 characters. But in Moz it say "Title Element Too Long". The URL of the article is long. Please let me know why Moz is showing it as "Title Element Too Long"
Moz Bar | | ProcessSEO0 -
How is Moz's DA score so high?
Obviously they make the tool that measures this, but is their own score inflated because of this? I know DA isn't strictly a measure of popularity, but Moz's own score seems a little _too _high compared to some other sites... 92 - Moz.com 90 - Salesforce.com 87 - Airbnb.com 84 - Priceline.com 83 - Squarespace.com Can someone shed some light on how DA is actually measured?
Moz Bar | | WickVideo0 -
Moz Report-Canonical
Moz crawl reported in issues: Rel Canonical: using rel=canonical suggests to search engines which url should be seen as canonical. But we have sorted out this a long time ago. Is there a way where can I verify if the moz crawl is wrong or if we really do not specify the canonical?
Moz Bar | | Rebeca10 -
When Moz provides an on-page grade report card, what tells Moz which keyword to grade for?
I just started working with the on-page grader and of couse am particularly interested in fixing my pages with not so stellar grades. Can someone tell me how SEO Moz decides what keyword to grade a page for? I receive a report each week that tells me how many pages I have with A's, B's etc. But what tells Moz to grade a page for a particular keyword? Is it the first keyword listed in the meta description?
Moz Bar | | AliciaMarie0 -
Can the Moz tool identify variations of a Chinese language branded keyword?
We've recently started a trial of the Moz Pro service and are tracking a selection of keywords. Our primary band / product name is 功夫英语(Kungfu English), so we've set a rule that any keywords containing those four Chinese characters (功夫英语) should be marked as a branded keyword. However, in the "Non-Paid Keywords Sending Search Visits" section of our traffic report, we see a few variations on our brand name that are not being marked as branded keywords. (See attached Images). Based on our rules, shouldn't these variations also be marked as branded keywords without our needing to manually add them as such? Or have I misunderstood the intent of this rule? For the English text, the brand rule about words containing "kungfuenglish" seems to have resulted in all of "www.kungfuenglish.com", "http://www.kungfuenglish.com", and kungfuenglish being labelled as branded keywords. However, I'm not seeing the same sort of result with variations on the Chinese keyword, 功夫英语. KedTi1D.png z5bcUIt.png
Moz Bar | | PaulCoffey0 -
Can I delete a SEO campaign in Moz, and start a new one for a different website?
Would be nice to know, as I'm limited to 5 campaigns, and the most important work is done for 2 site's, so I would like to switch that to 2 other website's. Regards,
Moz Bar | | mrblue910